You know what they say about those who read?
In one of my previous articles, “The 21 Best Real Estate Books for Investors,” I talked about all my favorite real estate books and the impact they have had on my life. However, I believe a great real estate investor should read just as many business books as real estate books — if not more.
So this year I made a concentrated effort to read more business books to help me improve my investing and business life.
The following are the five books that made the biggest impact in my life in 2014, and I hope they will make a dramatic impact on your life in 2015. Please let me know in the comments below this post your thoughts on these books and any other book recommendations you think I should check out! I’m always looking for a new book.
How to Get All These Amazing Business Books for Free
Special Announcement: I want these five books to change YOUR life as well. So here at BiggerPockets, we are going to give one awesome person new copies of all five of these books. Here’s the details on how YOU can win:
Next Tuesday at 5:00pm PST, I’ll be putting on a BiggerPockets Webinar titled, “The 10 Must-Follow Steps to Buy Your First (or Next) Rental Property in 2015,” and I’ll be giving away all five books to someone live on this webinar! (Yes, you have to be present to win!)
To register, just click here. (The page will open in another tab so you can still finish reading this post!)
With that, let’s get to the list!
The 5 Business Books That Changed My Life in 2014
Pitch Anything by Oren Klaff
As a real estate investor, your funds will eventually run out.
As I talk a lot about in my book The Book on Investing in Real Estate with No (and Low) Money Down, there are likely just too many opportunities and not enough money in your bank account. Therefore, as you progress in your investing business, you’ll likely need to rely more and more on other people’s money to grow your business.
Whether it’s a bank, a hard money lender, a private lender, a partner, or another source of money, you will eventually need to pitch your project or business to someone who has the money. This is where Pitch Anything comes in so handy.
Pitch Anything, written by master negotiator Oren Klaff, will teach you just that — to pitch anything to anyone, successfully. The tips and tactics that Klaff teaches are borderline genius, and I’ve already seen huge improvements in my personal life and business life based on the lessons learned from this book. You’ll learn how the pitch begins before a single word is said, how to set up and dominate “a frame” so your target will hear every word you say, and how to overcome objections before they ever materialize.
Definitely put this incredibly actionable book on your reading list for 2015!
Click here to get it from Amazon!
The Lean Startup by Eric Ries
Okay, so technically I first read this book in 2013, but I had to re-read it again in 2014 because it was just so good. Although The Lean Startup was primarily written for those trying to build a Silicon Valley tech company, I believe the lessons can be painted across the entire canvas of entrepreneurship.
The Lean Startup, written by Eric Ries, is all about starting small and focusing on what the customer/client wants, rather than what you think they might want. It’s about asking questions and continually improving. It’s about letting data speak for the direction of your business rather than letting emotion and opinion drive it.
If you consider yourself an entrepreneur, this is one book you can’t afford not to include in your collection.
Click here to check it out on Amazon.
The 10X Rule by Grant Cardone
The 10X Rule was recommended to me by Anson Young on the 96th Episode of The BiggerPockets Podcast as part of the “Famous Four,” and I thoroughly enjoyed this one.
Although not a real estate book, The 10X Rule was written by a real estate investor and sales coach named Grant Cardone, who encourages the reader to think bigger to achieve far more than you ever thought possible.
Essentially, here’s the idea: if your goal is to make $100,000 in your business this year, the mindset you have and the actions you take will probably get you there, or close. Fact of life. However, if you multiply that goal by 10 (hence the name “The 10X Rule“) and set a goal of $1,000,000 in your business, your mindset and actions change to try and achieve that goal.
The best part is, if you fall short and only hit 50% of your goal… you still achieved 5x more than you would have originally with your goal of $100,000! Seems like a great idea to me!
This concept is just one of many that I found life-changing in this book, and I highly recommend you pick up a copy of this one today.
Get it now on Amazon!
The Miracle Morning by Hal Elrod
I’m not a “morning person.” If I could, I would sleep in every day. However, one trait that nearly all successful business owners have is their desire to get up early.
I was turned onto this book a few weeks ago (and inspired to write this post) by my bud Pat Flynn over at SmartPassiveIncome.com, and was so excited to read it, I asked for it for Christmas from my brother and then opened it early just to start reading! (Sorry Chris! )
If mornings are struggle for you, and you want launch your business to new places in 2015, I highly recommend The Miracle Morning. I just finished …read more