I heard this explained recently on Internet Business Mastery’s podcast – as well as saw it on and felt compelled to share it with BiggerPockets readers.

Jerry Seinfeld, actor and comedian, gave the following method when asked by an aspiring comedian how he became successful:

Seinfeld said that the key to being a great comedian was creating a lot of quality jokes, which obviously takes a lot of writing. (It takes a great deal of work to be successful in any field and real estate investing is no exception.)

His goal was to write more both in terms of quality and quantity consistently. This sounds like an abstract and unmeasurable goal at first, but he strived to do this on a daily basis to force himself into this habit.

He had a large printable calendar that he would keep at his desk and for each day that he wrote, he crossed off that day. Over time, he had a large chain of X’s across his calendar and the goal was to not “break the streak” of X’s across his calendar.

The Goal

The idea is that small consistent action will propel you closer and closer to your goal and can be more effective than a large amount of action every once in a while. In other words, keep working on your goal daily, even if it’s only for a few minutes on your busier days. Everybody is going to have a different minimum to what is needed to put a big X on that day.

If you take off two days a week from growing your real estate investing business, that’s over 100 days or 3.5 months a year that you can’t have back.

Especially when you are starting out, it can feel like you are in a major uphill battle (see my post on <a target=_blank …read more