QR Codes, short for “Quick Response Code”, is the wave of the future. But what are these digital things? These codes can be scanned with your smart phone, computer, or iPad. Scanning a QR Code allows you to obtain instant answers and links you directly to whatever you may need or be interested in.
Here are some Top 5 Uses for the QR Code:
Picture this–You’re walking along a nature trail and you spot a beautiful area with a sign post that has a QR Code on it. You use your phone to scan it, and instantly you’re able to gather information about the trail, the park, the flora and fauna of the location, park and trail history and other interesting spots to visit. The availability of acquiring information within seconds is something that QR Codes are incredibly efficient at and will be increasingly productive in the future
Convert Someday to Right Now
Most print campaigns leave money on the table. Even well intentioned buyers are likely to forget or lose the initial enthusiasm created by your campaign if it requires remembering to do something in the future. Our on-demand society already has a jam-packed schedule that makes even the most emotionally charged buyer difficult to reach unless you can give them a way to take swift action now. QR Codes can direct an otherwise passive viewer to take immediate action–make a purchase, register for an event, or take a survey. Ta-Da! Instant action.
Traffic to Websites
Instead of posting a long website address that your audience is likely to forget by the time they get to their computer, place a QR Code on your printed piece that can be scanned. Whether it is an advertisement, direct mail, business card, flyer, or exterior street signage, your potential consumer can immediately gain access to what your company is about, what you’re promoting, and you can nudge them to act now instead of the dreaded later. And to top it off, you can track and analyze the results of your printed pieces. After all, if you can’t measure it, you can’t improve it or repeat it. Marketing shouldn’t be guesswork.
Turn a Printed Catalog into a Storefront
What if you could check inventory and purchase 24 hours a day right from your printed catalog? QR Code a catalog and they can! Coding a catalog doesn’t limit a customer depending on their time zone, company business hours, or their busy schedule. Not only does this help increase usability but also expands the productivity of your potential sales. So whether your shopper is an early bird or a night owl, the opportunity is there!
Make Smarter Real-World Objects
Now that you know more about QR Codes, imagine all the other ways they can be used. Menu Signage, Window Shopping, Magazines and Newspapers, Product Packaging, Real Estate Signs, Techy T-Shirts and Merchandise, and Public Transportation Signage are just a few other ideas. Even beer and soda manufacturers are even toying with this concept by bridging the offline/on-line socialness of their beverages. You can use QR Codes on concert tickets for quicker admissions or airlines are now using QR codes for boarding passes and going paperless.
So, put your brain to the test and play around with how to use a QR Code for yourself. And, if you want to get more help with this, give us a click. We’d be happy to help! The uses for these codes are incredible as they take to you a direct message or web address. For use in real estate this means that you can click over a QR code and be taken to more detailed information about a particular property or to a property’s profile. Timothy Real Estate Group is using them in our print advertising and on our property profiles so that Buyers and Sellers can immediately have important information about a property at their finger tips.
The download the QR Code generator for free click here. If you would like to download a QR code reader onto your Smart phone or iPad visit the Apple Store online and search the free options for QR code applications.
Timothy Real Estate Group – An innovative company setting new standards in Real Estate sales and services has the most professional and experienced Realtors in the Puerto Vallarta area who understand the intricacies of Mexican Real Estate ownership, the local market, Puerto Vallarta property codes and regulations and financing. The Timothy Group uses that knowledge to provide a sound analysis on every aspect of property ownership. Timothy Real Estate Group is known for professionalism and experience and they bring this to every transaction they work on for the benefit of Real Estate investors and developers alike. Ask about our Real Estate Listings